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Press Releases

Embrace the Difference® Announces Partnership with Special Olympics

August 2024 – Buffalo, New York – RAZL LLC is thrilled to announce a groundbreaking partnership. Beginning September 1st, 2024, Embrace the Difference®, the heartfelt jewelry line designed by Robyn Zimmer, will join forces with Special Olympics, the global organization dedicated to empowering individuals with intellectual disabilities through sports. Together, they will promote their shared commitment to inclusion.

This partnership marks a significant milestone for Embrace the Difference®, whose mission of love and acceptance has already resonated with countless individuals. The collaboration with Special Olympics will amplify that message on a national stage, raising awareness and providing essential support to individuals with intellectual disabilities and their families. With every Embrace the Difference® purchase, 10% of the purchase price will be donated to Special Olympics.

For Robyn Zimmer, founder and designer of Embrace the Difference®, this partnership holds special meaning. The jewelry line, created in 2010, was a tribute to her son, Sam, who has special needs. Sam’s challenges and triumphs inspired Robyn to design a symbol that fosters understanding and compassion for people with differences. The emblem, featuring interconnected circles with one central square, represents the belief that differences make us stronger together.

“Partnering with Special Olympics feels like the perfect union for Embrace the Difference®,” said Robyn Zimmer. “As a mother of a son with special needs, I have witnessed the incredible power of sports in building confidence and bringing joy to people with intellectual disabilities. Special Olympics has always been a beacon of inclusion, and together we can further spread the message that every person deserves to be celebrated for who they are.”

“The collaboration between Embrace the Difference® and Special Olympics is a partnership that can share a story of inclusion through jewelry. We are thrilled to partner with a company who strives for a more inclusive world.”
Shira Mitchell, Senior Vice President, Development for Special Olympics

Since its inception, Embrace the Difference® has donated a portion of its sales to partnering charities, contributing over $450,000 in the past 12 years. This partnership marks the company’s first co-venture with an international charity, underscoring its commitment to making a global impact.

About Special Olympics

Founded in 1968, Special Olympics is a global sports movement to end discrimination against people with intellectual disabilities. We foster acceptance of all people through the power of sport and programming in education, health and leadership. With over four million athletes and Unified Sports® partners and one million coaches and volunteers in 200 countries, Special Olympics delivers more than 30 Olympic-type sports and nearly 50,000 games and competitions every year. Engage with us on: X, Facebook, YouTube, Instagram, TikTok, and LinkedIn. Learn more at SpecialOlympics.org.
Media Contact

RAZL LLC

Embrace The Difference®
716-984-3644

Megan Gausemel

Special Olympics International
202-570-8628